Trademark Timeline
This list is a work in progress and will be updated until it is sufficiently complete.
The full trademark information may be found on the United States Patent & Trademark Office (USPTO) website.
Here is a summary. Both are connected, with the first being a parent for the second.
Serial Number |
Reg. Number |
Register |
Int’l Class |
US Classes |
97215791 |
7045116 |
Supplimental |
041 |
100, 101, 107 |
Entertainment services in the nature of automobile racing and exhibitions; entertainment services in the nature of organizing automobile racing and exhibitions |
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|
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|
97975413 |
7108040 |
Principal |
016 |
2, 5, 22, 23, 29, 37, 38, 50 |
Printed goods, namely, decals and yearbooks in the field of drag race driving; printed calendars; printed posters |
|
|
|
|
|
|
|
|
25 |
Apparel, namely, shirts; t-shirts, hats and hoodies |
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2005
- Hot Rod Drag Week is held. It is credited as being the first drag and drive-style event.
2019
- June 6, 2022: Claimed first use of the “Drag-N-Drive” term, per trademark application.
2022
- Jan. 12, 2022: Initial application for the “Drag-N-Drive” trademark at the USPTO.
Submitted by Kremblas & Foster for Made in the USA, Inc of Westfield, Indiana. The officer of record for this company is Tim Heidenreich.
2024
- June 17, 2024: The owner of the trademark talks to Cooper Bogetti in episode 98 of his podcast on YouTube.
2025
- Feb. 6, 2025: Cooper Bogetti’s second video.
- Feb. 14, 2025: Adam Dorey discusses the trademark issue, some of the history behind the term, and provides his email address for those that wish to contribute their names in support of the cancellation request. You can find it on Facebook.
- March 3, 2025: Challenge received at the USPTO, and cancellation proceedings initiated. Assigned number 87690.
- Apr. 17, 2025: Some mainstream coverage over at Dragzine.
FAQs
Q: How does this apply to the term “drag and drive” (without hyphens and using the word ‘and’)?
A: Similar terms and phrases, common substitutions, and anything that may cause a consumer to confuse one identity with another, generally favors trademark owners. This typically is only applied within industries. Just as Ru Paul has “drag racing” and NHRA has “drag racing”, one would reasonably expect most people to identify that these two things are not the same.
Q: But isn’t “drag and drive” a common phrase? How can they trademark it?
A: Yes, it is so common that the trademark was initially rejected and sent back for alterations, at which time the scope of the application was dramatically reduced and restricted to just a handful of categories (“classes”).